Who we’ve helped

Don’t just take our word for it; happy clients regularly give feedback on our work and its impact. A selection of comments below (some names remain confidential due to the nature of our work).

What clients say

Stuart Webster, Head of Internal Communications JaguarLandRover

“John Smythe with Di Burton from Cicada has facilitated a number of off-sites with a combined team from internal communication, HR, and strategy, to help develop the extended business case for a global internal communications strategy, its structure and resource requirement. The strategy will help connect the business as it develops globally.”

Patrick O’Sullivan – chair of Old Mutual

“John Smythe facilitated a combined executive team and board strategy offsite for us and designed a session that produced agreement on a variety of strategic opportunities which involved many opinions. He navigated the diversity of our board and executive team making sure that every voice was heard. His experience of communication and engagement in global and FTSE companies helps to ground such meetings in operational realities of delivering on the strategies. I have worked with him in many projects going back 15 plus years or using communication and engagement to deliver strategy and raise performance.”

Division of UK Bank

Engagement approach to engage top 200 in a new
business strategy.

Major European fashion retailer

Engaging leaders and employees in a new business strategy. We completed our involvement with a well known European based fashion retailer which involved designing and running Strategy Safaris for hundreds of senior managers as part of a major strategy and positioning exercise.

Global investment bank

Research work with high net worth individuals for a major global investment bank to shape client engagement.

Global software company

Facilitated communication team to develop a new strategy.

Total UK

Action for recovery and sale to Rontech,

The ‘Action for recovery’ corporate initiative we launched with Total UK management entailed an all staff engagement process and resulted in the achievement of substantial operational efficiency improvements, with a significant impact on the bottom line. A great example of a company having the confidence to engage all its people in a strategy that more traditionally would be confined to an elite telling the many and accelerating business performance as a result.


Towards the end of the year we were asked to help BBC FM (Future Media) engage its leadership in a refreshed vision for FM. We also have done some advisory work for Lucy Adams and Jane McCloskey on ways to engage colleagues in challenging times.

Jewish Care

Jewish Care is one of the foremost institutions caring for Jewish people and like all organisations from time to time it needs to refresh its purpose and strategy. We have been helping to facilitate that process.

Global financial services

Engagement approach to engage top 200 in a new business strategy.