Engage for Change              

1. Purpose, vision, strategy, values & brand

These are the gateway challenges to creating a high-performance culture in which people engage themselves to help leaders drive performance. They need to be clear and attractive to people. The critical tests that will indicate that the foundations are in place in the engaging organisation follow below.

Purpose, vision, strategy, values and brand should at face value be:

  • Differentiated.
  • Coherent and integrated (across the business).
  • Shared.
  • Visible, tangible, specific.
  • Fresh.
  • Relevant to all stakeholders.

Our consulting offer: If this is the start point, we can help by working with individual leaders who want to check whether their organisation meets the tests as an independent sounding board. We can help individual leaders design and facilitate the process by which other levels of leadership and other groups of employees and associates then get involved including the design of wide- ranging face-to-face or digital engagement experiences to syndicate this thinking.

Next service offer - 2. Engaging leaders >

Twitter

Press

Financial Times 'Share the Power'

John Smythe is featured in Stefan Stern's article of the 23rd March 2010.

Downloads

Click here for the downloads page

Including: John Smythe’s presentation to CIPR on 17 February 2010 at the offices of GAM

Material used at Engage for Change’s financial services seminar on engaging for recovery, held at the Groucho club on 17 February 2010

News

Books & Publications

Future publication:

Engaging people to drive performance

Do you have a great case for John's next book on engagement?